Born Fabulous is proud to present


BeSafe is a family-owned company with headquarters in a small Norwegian village named Krøderen. We started developing child car seats already in 1963. Today children all over the world travel safely, thanks to Norwegian BeSafe-quality.
At BeSafe, we put children’s safety and comfort at the centre of everything we do. We never compromise when it comes to safety, which is confirmed time and again when large, independent players test car seats for children of all ages and our products are at the top in terms of safety and comfort. In short: your child travels safely in a BeSafe seat.

4 years in 1 seat

A 2-in-1 car seat that gives your child safer travels from birth on and expands to a flexible 360° rotation as your child grows older.

3D Mesh

Up to 8x more airflow with BeSafe’s 3D Mesh fabric*.
Safety is in the BeSafe DNA, and so is comfort. No child should be anything but comfortable in a car seat, no matter if it’s a short or long journey.

The BeSafe Mesh fabric has an open structure and a spacer layer with a 3D structure. That way, heat and moisture are guided away from the child, while air can flow in-between the layers.

Tests and approvals

Independent child car seat tests show again and again that BeSafe seats are among the safest on the market.
BeSafe products often come out on top when tested, and we think that this is fantastic. However, the most important thing for us is not the results of these simplified consumer tests; we ourselves need to know that we are making the safest seats that it is possible to produce. If we can’t do this, we will never be satisfied. We are also even more proud when BeSafe child car seats win such tests in which safety features as a priority.

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Born Fabulous © 2023

Born Fabulous was established in 2010 with a vision to provide the most innovative and versatile products to the Baby Product Industry in Southern Africa. As Importers and Distributors we search the global market for only the very best products. Often we come across products on the market that are practical but lack style. We are all for practical, but we believe that a product has to convey a sense of style and taste too while offering baby the best standards in care. Parenting can be stressful at times and our aim is to provide products that help relieve some of that stress through ingenious and innovative products and at the same time creating a bond between your child and you that is everlasting and rewarding. We are passionate about the products we import, distribute and supply. The reason we can give our absolute confidence in these products is because we are parents first, we use these products before taking the plunge and putting all our efforts into making it a success. That’s not all we are passionate about though, we are committed to Service Excellence – meaning that should any of our customers have any hiccups we take immediate steps to resolve any issues through our Official Partners.